Meta tags
Meta tags are used by search engines to show your websites link and description when a keyword is searched. Place these meta tags between the head part of your page.
<meta name="keywords" content="key, words, here" />
There are a few more meta tags that can be used, here is another one that makes the page refresh after a certain number of seconds:
<meta name="description" content="Description of website here" />
<meta name="author" content="Your Name" />
<meta name="copyright" content="Copyright (c) Name" />
<meta http-equiv="refresh" content="number of seconds" />